Svmora Ushers in a Fresh Start with ‘Love and Rhythm’

Svmora (Pronounced as Samora) stands as a unique artist in the Ghanaian music scene now, with a unique voice and sound. From being raised in Germany to having his formative years in Ghana, this Ghanaian-German artist has carved out a distinctive sound that bridges the rich traditions of his Ghanaian heritage with the eclectic influences of European pop culture. His debut EP, ‘Love and Rhythm,’ is a good example of this blend so we’ve decided to sit down with him to delve into the stories, inspirations, and passions that have shaped his musical journey. In this candid exchange, Svmora opens up about the dual influences of growing up in Germany and Ghana, the creative process behind his music, and the powerful connection between his love for motorbikes and his art. From the origins of ‘Love and Rhythm’ to the challenges of breaking into the music scene, Svmora shares his journey with us, offering a glimpse into the heart and soul behind his much-anticipated debut.

FOURTH AVENEW: How has growing up in Germany influenced your music, and how do you blend these influences with your Ghanaian roots in your debut EP, ‘Love and Rhythm’?

Svmora: Music in Germany is completely different from music in Ghana. I’ve been fortunate enough to experience both sides of the coin and that has made it easy for me to blend the two cultures together, of which ‘Love and Rhythm’ is just an example of. There is much more of that in store for everybody.

F.A: Can you share the story behind the title ‘Love and Rhythm’? What inspired you to choose this theme for your debut project?

S.A: My manager is the reason why we decided to release this two pack EP. He believed that these songs really show how much one can love someone and it’s also just a vibe. It’s just two songs full of positive energy and a little bit of love.

F.A: As someone who’s passionate about motorbikes, does your love for riding impact your creative process or the themes in your music?

S.A: Yes, definitely! When I’m on the road I have such a clear mind and that is where I get my inspiration from as well because for me, music is a process and I believe there are certain moments where you can really be yourself and say what’s in your heart through music.

F.A: What can listeners expect from the two tracks on ‘Love and Rhythm’? Are there any specific messages or emotions you’re aiming to convey?

S.A: Yes, the message is “let love lead,” also have fun and get your dancing shoes on because ‘Believe Me’ and ‘Bokor’ are a vibe.

F.A: How has your journey from Ghana to Germany shaped your identity as an artist, and how does this journey reflect in your debut EP?

S.A: I’ve always loved listening to music, so I pick a bit from the German side and a bit from the Ghanaian side as well. So, like I previously stated, blending them isn’t that difficult and you can hear it in ‘Love and Rhythm’ as well as my upcoming projects so stay alert.

F.A: What challenges have you faced as a Ghanaian artist trying to break into the music scene in Germany, and how have you overcome them?

S.A: I wouldn’t say I faced challenges in Germany because I was still young when I tried to do music. But then in Ghana, I believe I was or I am a bit of a perfectionist so it has taken a while for me to release my songs but then I have an amazing crew now and the confidence is at its peak. My team is the reason I overcame the challenges. Shout out to all of them.

F.A: Motorbikes and music both evoke a sense of freedom. How do you connect these passions, and do you find any similarities between them?

S.A: The only thing I was searching for in music and in motorbikes is freedom, and that is what I am getting. There’s a huge similarity between motorbikes and music in my life. Both are exciting, both make me extremely happy, and both give me the urge to push harder.

F.A: Who are some of the artists or musical influences that have inspired your sound on ‘Love and Rhythm’?

S.A: I would say because ‘Love and Rhythm’ wasn’t planned around these two songs, what inspired me was that I wanted people to have a funk-like vibe which everyone can dance to with an easy hook to it. ‘Believe Me’ especially was to tell the girls that there are still good men out there so they deserve a chance. The artists I’m also influenced by are Pharrell, Bryson Tiller, and just me.

F.A: What do you hope your fans in both Ghana and Germany take away from this debut EP?

S.A: I just want them to be happy and enjoy every single second of the songs and be in a good mood as soon as they hear it because there’s more positive energy coming your way. Don’t be scared to love or fall in love.

F.A: As you release ‘Love and Rhythm,’ what are your plans for the future? Do you have any upcoming projects or goals you’re excited about?

S.A: I have a lot of projects, a lot of albums, a lot of EPs, a lot of singles, a lot of visuals and yeah, more things I can’t even say for now. But like I said, just watch out because we are coming in hot.